Which Countries Believe WWIII is Coming?
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Which Countries Believe WWIII is Coming?

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which countries believe WWIII could be coming?

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The Briefing

  • In every single country surveyed, the majority of respondents believed a world war could break out in coming years
  • Australia was the most pessimistic, and Japan was the most optimistic

Which Countries Believe WWIII Could be Coming?

After a pandemic, rampant inflation, a faltering global economy, and geopolitical flare-ups, it’s no surprise that people have a souring outlook on the future.

Even so, the results of this recent survey by Ipsos are eyebrow raising. In all 33 countries where polling took place, the majority of respondents said they believe a world war on the scale of WWI and WWII could break out between global superpowers in coming years.

Here’s a look at how various countries felt about the possibility of an impending global conflict:

Country % somewhat/strongly agree Change from 2021 (p.p.)
🇦🇺 Australia 81% +8
🇮🇪 Ireland 80% n/a
🇲🇽 Mexico 80% +8
🇵🇪 Peru 80% +3
🇮🇳 India 79% +3
🇨🇱 Chile 78% +3
🇨🇴 Colombia 78% +1
🇲🇾 Malaysia 78% +4
🇹🇭 Thailand 78% n/a
🇧🇪 Belgium 77% +18
🇷🇴 Romania 77% n/a
🇨🇦 Canada 76% +13
🇺🇸 United States 76% +6
🇫🇷 France 75% +16
🇬🇧 Great Britain 75% +19
🇳🇱 Netherlands 75% +15
🇿🇦 South Africa 75% +3
🇪🇸 Spain 75% +5
🇦🇪 UAE 75% n/a
🇸🇦 Saudi Arabia 74% +12
Global Country Average 73% +10
🇧🇷 Brazil 72% +10
🇦🇷 Argentina 71% +5
🇹🇷 Turkey 71% +8
🇵🇱 Poland 70% +4
🇺🇦 Ukraine 70% n/a
🇰🇷 South Korea 69% +17
🇭🇺 Hungary 67% +10
🇨🇳 China 64% +6
🇮🇹 Italy 64% +19
🇩🇪 Germany 63% +17
🇮🇩 Indonesia 63% n/a
🇸🇪 Sweden 60% +11
🇯🇵 Japan 51% +16

Japan was the least sure of an impending global conflict—an opinion that is almost certainly shaped by the country’s historical experience in WWII.

Australia was the most certain of an impending global conflict. The country has a unique relationship with Asian and Western countries, so geopolitical tensions between superpowers may resonate more in the Land Down Under.

The Power of Fear

Given the negative slant of stories covered by mass media and the types of stories that are most widely shared on social media platforms, it’s easy to understand how people have developed such a gloomy view of the future. But “bad vibes” aside, how could this perception translate into real world action?

For one, public opinion helps shape political priorities. A narrative of impending conflict could have an impact on geopolitical policy and relationships.

Another possibility is an increase in military spending across the board. 64% of people across 30 countries somewhat or strongly agree that their home government should beef up military spending “given the dangers in the world.” Aside from Ukraine, India (84%) and Poland (81%) ranked the highest in support of increasing military spending.

One other noteworthy finding is that 85% of people in the countries surveyed believe that the world needs new international agreements and institutions to deal with the challenges faced by the world today, and that world powers are unlikely to respect agreements made through international bodies. These findings are significant since war becomes more likely as cooperation between countries breaks down.

Where does this data come from?

Source: Ipsos , for Halifax International Security Forum

Data note: These are the results of a 33-market survey conducted by Ipsos on its Global Advisor online platform. Ipsos interviewed a total of 32,507 adults aged 18-74 in the United States, Canada, Malaysia, South Africa, and Turkey, 20-74 in Thailand, 21-74 in Indonesia, and 16-74 in the remaining markets between Friday, September 23 and Friday, October 7, 2022.

Editor’s note: Portions of the graphic and article have been amended to more accurately reflect the phrasing of the poll question. We appreciate the thoughtful feedback we received from our readers.

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Mapped: Legal Sports Betting Totals by State

In 2022, legal sports betting in the U.S. totaled over $93 billion. Which states saw the most and least wagers? (Sponsored post)

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U.S. map with states colored according to the growth in house prices from Q1 1991 to Q1 2022. Utah had the highest growth.

The Briefing

  • Legal sports betting reached over $93 billion in the U.S. in 2022.
  • New York State had the most wagers, with a total of $16.3 billion.

Legal Sports Betting Totals by State

Which states are driving the legal sports betting market, and which have not yet become major players? The answer is fueled by each state’s legalization status, population, and other factors.

In this graphic from Roundhill Investments , we show a breakdown of legal sports betting by state.

A State View of Legal Sports Betting

In 2022, sports betting was live in 31 states plus Washington, D.C. Betting activity is highly concentrated, with the top five states accounting for 57% of the total reported legal wagers.

State/District Legal Sports Wagers in 2022
New York $16.3B
New Jersey $10.9B
Illinois $9.8B
Nevada $8.7B
Pennsylvania $7.3B
Arizona $5.5B
Colorado $5.2B
Virginia $4.9B
Michigan $4.8B
Indiana $4.5B
Tennessee $3.9B
Iowa $2.3B
Louisiana $2.3B
Connecticut $1.5B
Maryland $981M
New Hampshire $892M
Kansas $719M
West Virginia $569M
Rhode Island $533M
Mississippi $532M
Oregon $498M
Washington D.C. $216M
Arkansas $185M
Wyoming $145M
Delaware $82M
Montana $51M
South Dakota $7M
New Mexico Legal, no data
North Carolina Legal, no data
North Dakota Legal, no data
Washington State Legal, no data
Wisconsin Legal, no data
Massachusetts Legal, became operational in 2023
Ohio Legal, became operational in 2023
Florida Legal, not yet operational
Maine Legal, not yet operational
Nebraska Legal, not yet operational
Alabama Not legal
Alaska Not legal
California Not legal
Georgia Not legal
Hawaii Not legal
Idaho Not legal
Kentucky Not legal
Minnesota Not legal
Missouri Not legal
Oklahoma Not legal
South Carolina Not legal
Texas Not legal
Utah Not legal
Vermont Not legal

New York State had the most legal sports betting, largely because it was the most populous state to allow online sports wagers so far. Notably, 1.2 million accounts were created in the first 10 days of legalization. New York also has multiple teams across all four major sports—football, basketball, baseball and hockey—which boosts local interest.

New Jersey took the second spot. The state challenged the federal ban against legal sports betting, winning their case in 2018. New Jersey has since rapidly established itself as a sports betting hub, thanks to its established gaming regulations, prime location near New York City and Philadelphia, and strong gaming and tech infrastructure.

Illinois had the third highest annual total, and beat its prior state record with $1 billion in wagers in October alone. One key factor was a change to the registration process in 2022, which allowed residents to sign up online rather than in-person at a casino. Not only that, the state is home to some popular teams including the Chicago Bulls, who have the third-largest social media following of any NBA team.

Smaller, and Not Yet Legal, Markets

South Dakota had the lowest legal sports betting of the states with reported totals. The state only allows in-person betting in the city of Deadwood and at tribal casinos, with the latter not reporting the total bets they receive. Online sports betting is not yet legal in the state unless the bettor is physically at a Deadwood casino.

Montana had the second smallest total bets. The state has a small population and no major league professional sports teams. Not only that, sports betting in the state is government-run rather than a competitive market. Like South Dakota, online bets can only be placed when the bettor is physically present at a retailer.

Notably, the most populous states of California, Texas, and Florida do not yet have legal and/or operational sports betting. Together, the three states represent 27% of the total U.S. population. Sports betting was initially legal in Florida but has been paused due to ongoing legal proceedings.

Expanding Geographic Reach

Legal sports betting has expanded significantly since the federal ban was lifted in 2018. However, 17 states have not yet legalized sports betting in any form, and some states could see growth from allowing online betting.

As more states proceed with legalization, the consumer base is likely to continue expanding. This creates a revenue opportunity for sportsbook operators. In fact, Goldman Sachs estimates that the total revenue opportunity could grow from $900 million in 2021 to $39 billion by 2033.

Looking for exposure to the growing sports betting industry? Explore Roundhill’s sports betting ETF, $BETZ .

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